The study of color meaning about human behavior. It tries to work out how color has an effect on our day to day decisions. such as the items we purchase.

  • Does the color force us into making decisions?
  • Do the colors of a package make us choose one brand over another?
  • Does the color of an icon make us more likely to click on it?

The short answer is yes. Color meanings can have an impact on why we prefer certain colors.


Red

The Red color meaning of passion and drama. this color attracts the most attention. strong emotions such as love and anger.

EMOTIONUSED TOINDUSTRY
EXCITMENTSTIMULATEENTERTAINMENT
ENERGYCREATE URGENCYFOOD
PASSIONDRAW ATTENTIONSPORTS
COURAGECAUTIONFIRE PROTECTION
ATTENTIONENCOURAGECHILDREN PRODUCT

Yellow

Yellow color meaning stands for freshness, happiness, positivity, clarity, energy, optimism, enlightenment, remembrance, intellect, honor, loyalty, and joy.

EMOTIONUSED TOINDUSTRY
EXCITEMENTSTIMULATETRANSPORTATION
OPPORTUNITYRELAXFOOD
EASYAWARESPORTS
HAPPINESSENERGIZETRAVEL
POSITIVITYAFFECT MOODFREEDOM

Orange

The orange color meaning of encouragement. The combination of yellow and red makes orange convey excitement, warmth, and enthusiasm.

EMOTIONUSED TOINDUSTRY
CONFIDENTSTIMULATEENTERTAINMENT
INDEPENDENTCOMMUNICATE FUNFOOD
ADVENTUROUSDRAW ATTENTIONSPORTS
CREATIVITYEXPRESS FREEDOMART
FUNATTRACTTRANSPORTATION

Pink

The pink color meaning of sensitivity and the passion of red combined with the purity of white create this associated. with love.

EMOTIONUSED TOINDUSTRY
CAREINCREASE PULSECHILDRENS PRODUCT
LOVECOMMUNICATE ENERGYWOMENS PRODUCT
IMMATUREMOTIVATE ACTIONBEAUTY
FUN LOVINGENCOURAGE CREATIVITYART
APPRECIATIONENGAGEFASHION

Blue

The Blue color meaning of trust. Blue, the shade of the sea and the sky, is thought to induce calm and convey tranquillity, serenity, and peace.

EMOTIONUSED TOINDUSTRY
TRUSTREDUCE STRESSSECURITY
RESPONSIBILITYCALMFINANCE
HONESTYRELAXTECHNOLOGY
LOYALTYSECUREHEALTH CARE
SECURITYCREATE ORDERACCOUNTING

Green

The green color meaning of life, renewal, nature, and energy, is associated with meanings of growth, harmony, freshness, safety, fertility, and the environment.

EMOTIONUSED TOINDUSTRY
SAFTYBALANCENON PROFIT
BALANCEREFRESHFARMING
STABILITYRELAXREAL ESTATE
TRUSTENCOURAGEBANKING
BALANCEPOSSESSENVIRONMENT

Violet

The Violet color of imagination and spirituality and contains the energy and strength of red color and the spirituality as well as the integrity of blue.

EMOTIONUSED TOINDUSTRY
IMAGINATIONCREATIVITYHUMANITARIAN
GOD BELIEFSINSPIRESUPER NATURAL
FEELINGUNDERSTANDINGFAITH
CAREIMPRESS WITH LUXURY
SECRET

Brown

Brown color earth, wood, stone, wholesomeness, elegance, security, healing, home, stability, warmth, and honesty, is a natural, neutral that is typically associated with fall and winter.

EMOTIONUSED TOINDUSTRY
ACCURACYSTABILITYAGRICULTURE
STRENGTHINDIRECT COMMONSENSECONSTRUCTION
HONESTYEMOTIONSTRANSPORTATION
COMFORTCREATE WARMTHLEGAL
NATURALFOOD

Gray

Gray is a neutral color, which is mostly used to highlight one or more other colors.

EMOTIONUSED TOINDUSTRY
NEUTRALDEPRESS ENERGYALL INDUSTRIES
PRACTICALASSOCIATE TIMELESSCOMBINATION WITH OTHER COLORS
TRADITIONALCOMMUNICATE
FORMALGROWTH
QUIET

Black

The black color is associated with power, fear, mystery, strength, authority, elegance, formality, death, evil.

  • power
  • fear
  • mystery
  • strength
  • authority
  • elegance
EMOTIONUSED TOINDUSTRY
POWERHIDE FEELINGSALL INDUSTRIES
CONTROLINTIMIDATECOMBINATION WITH OTHER COLORS
AUTHORITYENERGY
DISCIPLINECREATE FEAR
STYLEASSOCIATE WITH MYSTERY

  • References :- click Here